Top 5 Fashion Games Performance on Unified Platform in Nigeria, Q2 2021

In Q2 2021, the top 5 fashion games on a unified platform in Nigeria demonstrated varied performance in terms of weekly downloads, revenue, and active users. Here’s a closer look at each app's trends based on Sensor Tower data.

Project Makeover by Magic Tavern, Inc. saw a notable increase in weekly revenue, peaking at approximately $1.8K in the first week of May. Weekly downloads reached their highest at 8K in the week of May 10. The game also maintained a consistent number of weekly active users, peaking at around 26.5K in mid-May.

Fashion Show: Dress Up Games from Ngoc Pham Thi experienced a minor increase in weekly revenue, topping at $18 in early May. Downloads saw a steady rise, reaching 6.8K in the week of May 10. The game also had a growing number of weekly active users, peaking at approximately 18.8K in mid-June.

High Heels! by Rollic Games had a modest revenue increase, peaking at $23 in the last week of June. Downloads saw a decline throughout the quarter, starting from 6.5K in mid-April to about 1.3K by the end of June. Active users followed a similar downward trend, from a high of 14.2K in mid-April to 6.2K by late June.

Body Race by Gismart, launched in mid-May, saw its downloads peak at 9.8K in its first full week. However, downloads declined to around 2.2K by the end of June. The app’s active users also peaked early at approximately 15.9K in early June before declining to about 6.8K by the end of the quarter.

Hair Challenge, also from Rollic Games, showed a steady increase in weekly downloads, peaking at around 4.7K in the last week of June. Active users increased significantly over the quarter, reaching approximately 14.5K by the end of June.

For more detailed insights and data, visit Sensor Tower.